INSTINCT CHALLENGES READERS TO EMBRACE THEIR INNER VOICE

“Our Instincts are the treasure map for our soul’s satisfaction. Following our instincts can make the crucial distinction between what we are good at -our vocation or skill set -and what we are good for -the fulfillment of our personal potential.” -Bishop T.D. Jakes, from Instinct

NASHVILLE, Tenn., May 2014 – FaithWords, an imprint of Hachette Book Group, is proud to announce that Bishop T.D. Jake’s new book, INSTINCT  hit #1 on the May 25th  New York Times Advice, How-To, and Miscellaneous bestseller list its first three weeks in print.

In INSTINCT: The Power to Unleash Your Inborn Drive (FaithWords/Hachette Book Group, May 6, 2014). bestselling author and pastor of The Potter’s House, Bishop T.D. Jakes shares with readers how to use our God-given intuition.

INSTINCT launched with a major media campaign on national television, radio and print with appearances on Oprah’s LifeClass, Dr. Phil, The Steve Harvey Show, Morning Joe, Larry King Live!, The Tom Joyner Morning Show, and The Huffington Post.   A wide-reaching social media campaign included a strong presence on Facebook, Twitter and Instagram. Jakes is currently on a seven-city book tour with stops in New York and Chicago and will make appearances in Washington, DC, Los Angeles and Houston.

“We anticipated a bestseller based on the Bishop’s previous books,” said Rolf Zettersten, publisher.   “But we were amazed to see the energy behind the launch of INSTINCT.  There were thousands of pre-orders at online retailers and on launch day we received re-orders from every national chain and many independent booksellers.  And the momentum is carrying into the second week.”

Jakes challenges readers to change their perspectives in order to overcome the boundaries that we put on ourselves, and on God. “Modern life can seem like being lost in a jungle. With distractions and dangers emerging from every direction, it’s easy to lose focus. Over time, we lose touch with one of our most powerful, purposeful, God-given attributes -the desire to be fruitful and multiply – our instinct for increase.”

Combining historical, cultural, and personal examples with biblical insights, in INSTINCT, Jakes outlines how to re-discover your natural aptitude in order to reclaim the wisdom of your past experiences. When attuned to divinely inspired instincts, readers will be in sync with the opportunities life presents and discover an abundance of resources. Knowing when to close a deal, when to take a risk, and when to listen to your heart will become clear when readers are in touch with their natural God-given instincts.